Valuations

Understanding what your business is truly worth is the starting point for any successful exit. This section explores how valuations are determined for software, SaaS, and service companies in the lower middle market, with a focus on real-world buyer behavior—not theoretical formulas.

These articles break down financial value versus strategic value, current market multiples, the impact of growth, churn, customer concentration, profitability, and owner dependence. You’ll also learn why comparable sales from the past 24–36 months matter, how interest rates influence valuations, and what buyers look for when assessing risk and return.

My approach emphasizes clarity and realism. A credible valuation helps set expectations, attracts qualified buyers, and positions your company for competitive offers. Use these resources to understand how your business will be viewed in the market—and what adjustments or improvements can meaningfully increase its value before you go to market.


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How SaaS Metrics Influence Valuation: ARR, Churn, and Net Revenue Retention Explained

When it comes to selling a SaaS business, valuation is far from a simple multiple of revenue. Investors and acquirers want to know not just how much you earn today, but also how predictable, durable, and scalable that revenue will be in the future. That’s why certain SaaS-specific metrics, particularly Annual Recurring Revenue (ARR), Churn,

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B2B company tech team planning a business sale strategy

Sell a B2B Services Company: How to Maximize Value in a Hot Market

If you own a business-to-business (B2B) service company with at least $500,000 in EBITDA and a team in place, now may be the best time to consider selling. In today’s market, b2b sales play a crucial role in the process of selling such companies, as buyers evaluate sales strategies, client relationships, and the effectiveness of

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The right time to sell a business depends on the owners state of mind

When Is the Right Time to Sell Your Business? A Comprehensive Guide to Maximizing Value and Achieving a Lucrative Exit

Deciding the right time to sell your business is one of the most significant professional and financial steps you can take. As a business owner, your company likely represents not only your livelihood but a substantial portion of your personal wealth. The decision on when to sell is therefore critical. Many entrepreneurs hold onto their

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Discuss factors which contribute to business value

The Factors That Affect Company Valuation: What You Need to Know

What’s your company’s true value in today’s market? Unlocking this crucial insight can be the key to a successful sale or strategic planning. Let’s do a quick dive into the critical factors that drive company valuation, from financial performance to industry dynamics. Whether you’re a seasoned entrepreneur or a first-time business owner, understanding these elements

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